Tuesday, December 16, 2014
Monday, August 18, 2014
Friday, August 15, 2014
Tuesday, June 17, 2014
The New Yorker - Volume 8, 1932:
"Joli Bouquet . . . three bottles of Lucien Lelong Perfumes — B, C, and L — in a jaunty hat box. $5. The smallest size $2"
Later used in 1952 as a name of a perfume.
So what does it smell like? It was a refreshing springlike floral perfume.
Home Journal - Volume 106, 1952:
"Lucien Lelong's new Joli Bouquet. $2 in solid cologne."
Harper's Bazaar - Volume 87, 1953:
"Paris Bouquet. Lucien Lelong in his "Joli Bouquet" lias created a fragrance alive with the air of Paris in spring ... a hundred flower carts, the soft breezes off the quais, the blossoming green parks, the flavor of tiny streets, the city's lighthearted colors. Perfume $7.50 for one ounce. Cologne $3 for four ounces."
Wednesday, May 14, 2014
Saturday, May 10, 2014
Friday, May 9, 2014
Monday, February 24, 2014
Harper's Bazaar, 1956:
"Bath oils do more than scent the water deliciously, they also soften water and soften you. Lucien Lelong's Embrace is a highly concentrated flower distillation in oil form."
Eugene Register-Guard - Oct 20, 1959
"Lucien Lelong "EMBRACE" BATH OIL . Thrifty Special .89 . Just a few drops in the tun for bath-time beauty. Smooths dry, chapped skin . leaves an allover, delicate fragrance."
Sunday, February 23, 2014
Saturday, February 22, 2014
Drug and Cosmetic Industry - Volume 43, 1938:
"Lucien Lelong has cleverly taken advantage of this fashion and is introducing Les Fleurs de Lucien Lelong, five lovely floral odors, to promote during the summer season. The lovely flasks of Lilac, Sweet Pea, Mimosa, Magnolia and Honeysuckle perfumes are anchored on ivory bases and encased in transparent boxes decorated with flowers and ferns. The prices range from $1 for the purse flacon up to $25. To stimulate further interest in these floral odors both by the store and the customer, Lucien Lelong furnishes without charge, a large bulk bar in plaster., beautifully decorated with a profusion of the flowers which the perfumes represent, to any Lucien Lelong agency placing an order for one each of the perfumes."
The Sandusky Register, 1940:
"$1.00 Les Fleurs de LUCIEN LELONG Single-flower fragrances that make you feel you are walking among blossoms: golden hearted Mimosa— • Magnolia steeped in moonlight—serene, lingering Honeysuckle—youthful Sweet Pea—sun-filled Lilac—and ever-famed Gardenia. Each possesses the unfading loveliness of the flower itself. In a garden package."